Amanda Griffith, Royal Mail
Why Direct Mail remains the 3rd largest media channel in the UK Market. Mail has a long and powerful position in the UK. With over 500 years of history, it holds an iconic place in British life.

Matt Booker, Co-Founder UKCousin & CEO COUSIN
Print is enjoying something of a renaissance in UK / EU, particularly amongst lifestyle brands. With its enhanced feeling of trust and value, print stays in-hand and in-home in a way that other media simply cannot. Its ability to set a brand apart and be respectful of an individual’s time has increasing value in a world that’s over-loaded with messaging.